The Mechanic who actually gives a damn
Built on Integrity. Runs on Harley.
Paco didn't set out to open a shop; he set out to do things right in the world of motorcycle maintenance. Over 20 years ago, he picked up his first Harley wrench and never put it down. After years of watching riders get overcharged and underserved, he learned early on what good service looked like - and what it didn't. This experience led him to specialize in Harley repair and to offer custom motorcycle parts. So, he went out on his own, set his own standards, and built Rolling Thunder to prove the riding community in La Crosse deserved better.
No Dealership. No Markup. No Compromise.
Paco's Rolling Thunder is an independent service center specializing in Harley-Davidson motorcycles, ensuring you receive dealership-level expertise without the hefty dealership price tag. There's no upselling, no runaround, and no inflated estimates or unnecessary repairs. Instead, you benefit from over two decades of Harley knowledge, a straightforward answer, and trustworthy work. Every bike that comes through the door receives Paco's full attention and his honest assessment, as he treats every motorcycle like it’s his own. The riding community in La Crosse is his community, and serving them with top-notch motorcycle maintenance and access to custom motorcycle parts isn't just good business; it’s a responsibility he takes personally with every single job.